吕栋

职称：副教授

系室：工业工程与物流系

办公室：行政楼609

电话：021-67874144

E-mail: lyudong87@163.com

个人简介：

本人长期深耕于管理信息系统与信息行为决策领域，研究问题主要聚焦于“人如何理解机器行为” 和“机器行为如何影响人的行为”两个方面。通过综合使用传统中介-调节模型，数学建模（如漂移扩散模型、贝叶斯认知模型）以及神经科学实验（如EEG、眼动、tDCS），有效地融合经典方法和新兴方法，从而为研究提供多维度、多层次的证据支持。实现深入探索医疗和消费领域中人工智能技术应用对个体和群体行为、决策的影响机制，进而构建、优化人和机器行为的干预策略模型，并提出切实可行的行动策略措施，旨在促进人与机器之间更为融洽、高效的互动，为人机交互、人机融合领域的研究提供理论贡献和实践指导。

科研论文：

[1]     范柏乃，吕栋*，章上峰，吕丹阳 (2026)，“数据要素的结构性替换与非线性赋能”，《经济研究》, 第2期。

[2]     Lyu, Dong, Dai, Lu, Gao, Li, & Li, Yuhao (2026). The role of corporate social responsibility in shaping consumer perceptions within product-harm crises: An event-related potentials study. Journal of Neuroscience, Psychology, and Economics.

[3]     Dong Lyu, Zi Wang, Ajay Kumar, and Jia jin* (2025), “Morality is for Social Being, the Role of Morality in Social Adjustive Functional Attitudes of Counterfeit Luxury Consumption”. Journal Business Ethics (FT 50)

[4]     Lyu, Dong, Zhongfeng Wang, Rongrong Song, and Jia Jin (2025), Greater Effort, Greater Pain: Givers’ Feelings of Social Exclusion in Gift Failures across Close and Distant Relationships, Humanities and Social Sciences Communications, 12 (1), 1786.

[5]     Lyu Dong, Dirk Moosmayer, Hao Ding, and Jia Jin* (2022), Choice consistency and inconsistency between self- and gift-purchases: the role of attitude functions, European Journal of Marketing, 56 (12), 3568-91. (ABS 3)

[6]     Dong Lyu, Qingsong Liu, Ailian Wang, Jia Jin*, and Guanxiong Pei (2022), “The different role of trait empathy and state social exclusion empathy on subsequent feelings about gambling outcome: Evidence from event-related potentials and time-frequency decompositions”. Neuropsychologia, 176:108369. （中科院二区)

[7]     Jin, Jia, Ailian Wang, Jiaoyang Liu, Jing Pan, and Dong Lyu* (2020), “How Does Monetary Loss Empathy Modulate Generosity in Economic Sharing Behavior? An ERPs Study”, Neuropsychologia, 141, 107407. (中科院二区, 通讯作者)

[8]     Yu Pan, Yiyin Ruan, Mengyi Chang, Dong Lyu*, and Yuhao Li* (2024), Read or Skip Privacy Policies When Installing Apps on Wearable Devices: The Roles of Perceived Necessity and Threat Clues. Humanities and Social Sciences Communications, 11, 665. （Nature 旗下，中科院一区）

[9]     Shang, Qian, Zhicong Zhu, Jialiang Chen, Jia Jin, and Dong Lyu* (2024), An Erp Study on the Role of Instant Purchasing Group Quantity in E-Commerce Live Streaming: A Social Impact Perspective, Current Psychology, 43, 30963-73(JCR 二区，通讯作者).

科研项目：

主持教育部人文社会科学青年基金项目（25YJCZH175），《AI可解释性对人机协同效能的影响机制及动态适配策略研究》（2025.03-2028.03）。